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5 Secrets to Improve Your Branding with Reception Signs

OTR Global Lobby Signage for Office by Street Style Studio in NYC

We always hear about how branding is an important part of having a successful business- which is absolutely true. Your brand is what sets your business apart from the rest. It is how customers can identify your New York business.

Wall Graphics: An Effective Way of Showcasing Your Work Culture

Word Wall Graphics for Office Space

It was Richard Branson that said, “Take care of your employees and they’ll take care of your customers.” These wise words from a successful leader emphasize the crucial role your team has in your business. Customers may be the lifeblood of your company, however, your employees are your top brand ambassadors.

Amazing Benefits of Wayfinding Signs

Custom Wayfinding Signage

Aside from a great product or service, a company’s goal is to always create a positive customer experience. You may have the best products or services, however, if the customer leaves frustrated, you are more likely to lose them. For this reason, businesses in New York are always looking for ways to build a better […]

The Importance of Restroom Signs

Custom Directional Signage for Female and Male Public Restroom in New York City

Customer satisfaction plays a key role in sustaining and growing your business. It is how you build customer loyalty and generate customer referrals. In New York’s competitive market, customer satisfaction can be the difference between attracting or driving away your clients.

Benefits of Working with One Sign Company from Start to Finish

Illuminated Storefront Signs for Terry’s in New York City

Working with a single sign company from the beginning of your project through to the end is cost-effective and efficient. Using a single company for every step, from the initial idea, through to the final installation, reduces the chances for errors that can happen when working with multiple companies.  Sign Company Benefits When working with […]

Creating a Sign Strategy to Market Your Brand

Indoor Business Sign for Segment

When creating a marketing strategy, it is important to consider the business’s signage. This is true for all types of signs, from storefront to interior to directional and other types of signage. To help focus on this aspect of marketing, it can be helpful to create a separate sign strategy.   Your signage is one of […]

The Marketing Benefits of Vinyl Graphics

Custom Made Vinyl Signs for Coffee Bar in New York

Vinyl graphics are a cost-effective marketing tool. They are versatile, changeable, and can be applied in several locations.  One of the things that make vinyl graphics so effective is the range of locations in which they can be placed. This is also one of the things that makes them affordable since a single design can […]

Add Texture With Carving Wood Signs and Sandblasting

Custom Interior Signs for Lounge Area by Street Style Studio

Adding texture to a sign, whether it’s a storefront or a monument sign, is a good way to create interest and attract attention. For a three-dimensional effect, carving wood signs are a great option. An equally interesting — but flatter — option is sandblasting signs.  Adding texture to your sign with carving or sandblasting will […]

How to Maximize the Effect of Vehicle Decals and Vehicle Vinyl Lettering

commercial truck wraps New York City

The simple approach is often the most effective approach. When it comes to vehicle wraps, this is especially true. Vehicle decals or vehicle vinyl lettering can have the same impact as more elaborate vehicle wraps. In fact, this pared-down approach can be more effective than busier, more detailed whole-vehicle wraps. The reason? Less complex designs […]

Tips to an Effective Trailer Wrap

Trailer Wraps and Graphics for Business in New York

Trailer wraps can be an effective way to get your message out into the world. There are a few things to keep in mind when creating the graphics that will go on your trailer to ensure your message gets seen. A trailer is a large canvas, and it can be tempting to fill that canvas […]