Trailer wraps can be an effective way to get your message out into the world. There are a few things to keep in mind when creating the graphics that will go on your trailer to ensure your message gets seen.
A trailer is a large canvas, and it can be tempting to fill that canvas with a lot of information. You have the space, so you might as well fill it with information, right? Wrong. It’s better to think in a “less is more” sort of way. This is because people don’t spend a lot of time looking at the information on a trailer.
Considering that most people will see the trailer when it is on the road, people aren’t looking at it for very long. Think about it this way: how much information can you take in when passing something on the road? That’s about as much information as you want to put on the trailer. Avoid overcrowding the space with too many graphic elements.
Taking Your Trailer Wraps to the Next Level
A good guideline is to keep it to the bare minimum. Your business name, logo, and website would be enough. If your brand is well known, you could even get away with only a large logo.
The key thing to remember is simplicity. Keep your message simple, and also keep your visual design simple. This will prove to be the most effective. A single message delivered with powerful but simple graphics is far more effective than a dozen messages covered with complicated, overly detailed graphics.
Keep to these few guidelines and you will discover that your trailer graphics get noticed and are effective at delivering your desired message.
A Good Trailer Wrap Design Doesn’t Have to be Complicated
Simple doesn’t have to be boring – you can still create interesting graphics using a few simple elements. Try it, and you’ll discover the power of simplicity.
Vinyl graphics and wraps are what we do. Get in touch with Street Style Signs today to see how we can enhance your brand.